Harvey Castro, MD, MBA

Harvey Castro, MD, MBA, is an influential thought leader at the intersection of healthcare and technology. Currently, as an Advisor at Phantom Space, Dr. Castro applies his expertise in AI, healthcare, and technology to support the development of cost-effective space solutions. His work with the Texas Medical Association involves advancing AI applications in healthcare, always ensuring that physician interests are central to technological advancements. Harvey’s, his role on the Health Regulatory Advisory Panel in Singapore allows him to influence regulatory policies, promoting innovative care models and guiding the Singaporean government on strategic AI and healthcare initiatives.

Objectives

To secure a high-profile TEDx speaking engagement for Dr. Harvey Castro, MD, MBA, amplifying his voice as a leader in AI, healthcare, and technology innovation. By achieving this goal, Dr. Castro aimed to elevate his thought leadership platform, strengthen his authority, and expand his impact in both healthcare and technology sectors.

Strategy

Deep Brand Dive and Website Revamp: To ensure Dr. Castro’s digital presence matched his impressive credentials and evolving goals, we worked closely with him to conduct a comprehensive brand analysis. This involved identifying core themes, values, and future objectives, which informed a full website revamp. The redesigned website now reflects his vision as a thought leader in AI, healthcare, and space innovation, presenting a cohesive and impactful image that speaks to his ongoing projects and aspirations.
TEDx Application and Messaging Support: With his brand refreshed, we focused on Dr. Castro’s TEDx application. Leveraging his roles as an Advisor at Phantom Space, collaborator with the Texas Medical Association, and member of Singapore’s Health Regulatory Advisory Panel, we crafted a TEDx pitch that showcased him as a trailblazer in technological integration across industries. This alignment with TEDx’s mission of spreading impactful ideas made his application stand out.
Presentation and Delivery Coaching: In anticipation of a successful TEDx selection, we provided Dr. Castro with targeted coaching to refine his presentation style. We emphasized storytelling techniques that would make complex topics in AI and healthcare accessible and engaging, enhancing his ability to connect with the TEDx audience.
Accelerated Outreach and Network Activation: Using our network of TEDx organizers and a streamlined outreach process, we actively promoted Dr. Castro’s profile. By connecting with relevant organizers and sharing his unique brand story, we created high-visibility opportunities for him to showcase his thought leadership on the TEDx stage.

Results

This strategy not only resulted in Dr. Castro securing a TEDx talk at TEDxWarrenton within 30 days, but it also provided him with a digital brand presence that matches his industry influence and future aspirations. Through a revamped website and a polished, TEDx-ready narrative, Dr. Castro is now positioned to further his impact as a leader in healthcare innovation and technology integration.

Support Dr. Castro's Important Mission to Change Healthcare.