TEDx Coaching
Publishing
Liza Marie Garcia, founder and CEO of NOW Global Media and 7x published author
90
days to selected
1st
TEDx talk, a lifelong dream
7x
published author
The challenge
Liza has spent decades helping others share their stories through publishing. She was ready to share her own, but needed to find the one message that embodied her purpose and positioned her beyond her role as CEO.
The strategy
We distilled her journey into one idea about how faith fuels purpose and perseverance in leadership, built her throughline, targeted aligned TEDx events, and guided relationships with organizers.
The result
Within 90 days Liza was officially selected for her first TEDx talk, stepping into a new level of visibility, purpose, and influence as a thought leader.
What we did
01
Coaching sessions that brought clarity to a story with many possible directions.
02
A concise, emotionally resonant statement that is personal and universal.
03
A focused search for TEDx events aligned with faith, leadership, and purpose.
04
A personalized application that highlighted her unique credibility.
05
Connection over pitch, so her application stood out organically.
The takeaway
When your message aligns with your mission, doors open. Strategic positioning and refined storytelling turned a vision into reality.
The proof
